Practice Development Toolkit
These implementation drills are designed to support the Practice Development Framework — a structured 10-step system for helping IP lawyers build consistent, sustainable business development habits.
Each drill focuses on a specific stage of the framework and is designed to help lawyers translate strategy into action.
If you are new to the framework, you may want to start here:
A step-by-step system to help IP practitioners get clear, take action, and grow their book of business without wasting time.
Most IP practitioners don’t struggle with expertise. They struggle with business development.
You know how to do the work.
But building a steady pipeline?
Knowing where to focus?
Staying consistent?
That’s where things break down.
That’s why I created these resources.
Each one is designed to help you take one clear step forward without overwhelm, without guesswork.
You don’t need more information.
You need a plan you’ll actually use.
Start with one resource.
Then build from there.
Not Sure Where to Start?
Reach out to get help
Your practice won’t grow by accident.
But it can grow with the the right system.
Get Clear on Why Your Practice Should Grow
Most IP practitioners go through the motions with business development.
This resource is designed to help you connect it to your goals, your career, and your future so you stay motivated and focused.
You’ll:
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Clarify what you actually want from your practice
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Identify the real benefits of business development
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Build a mindset that keeps you consistent
Stop drifting. Start building with intention.
Build Your BD Plan Before You Waste Time
Jumping into business development without a plan leads to wasted effort. This resource is designed to help you get clear before you get busy.
You’ll:
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Identify exactly who you should target
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Understand the resources you have (and need)
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Build a focused, practical roadmap
No more guessing. Just a clear direction.
Become the IP Practitioners Clients Already Trust
If clients don’t know you, they can’t hire you. This resource is designed to show you how to build credibility before the first conversation.
You’ll:
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Find the right writing and speaking opportunities
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Use PR to get in front of your audience
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Build visibility without overcomplicating things
Stop waiting to be found. Start showing up.
Stop Wasting Time on the Wrong Platforms
Social media can help grow your practice. But only if you’re in the right places with the right approach. Most IP practitioners spread themselves too thin: posting everywhere and seeing no results.
This resource is designed to help you step back and make smart decisions before you start posting.
You’ll:
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Choose the platforms that actually matter for your practice
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Define your approach to each platform
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Avoid wasting time on low-value activity
Less noise. More focus.
Turn LinkedIn Into a Daily BD Habit
Once you know LinkedIn is worth your time, the next question is:
What do you actually do when you log in? This is where most IP practitioners get stuck.
This resource is designed to show you exactly how to use LinkedIn day-to-day so your activity leads to real conversations and opportunities.
You’ll:
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Optimize your profile so it works for you
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Know who to connect with and how to engage
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Build a simple, repeatable LinkedIn routine
No guessing. No overthinking. Just consistent action.